I have a passion for delivering data-backed creative solutions for clients with experience across a wide range of industries.
A taste of the things I have worked on:
Doubling premium ticket sales for an entertainment client through digital channels through an integrated data-backed marketing strategy focused upon creative use of data.
A retail brand’s Christmas campaign that became a best practice case study for effective planning of digital content for both branding and sales for the clients international markets.
Helping an international airline drive sales with a first-in-market programmatic EDM partnership.
Pilot testing and refining various platforms and tools to streamline the workflow of a team managing 100+ paid media requests a week within the government sector.
Assisted a small start-up to refine their marketing strategy and social media presence around the launch of their online platform
And this is just a small selection of the campaigns I have had the pleasure of working on to date.